Content Optimization: Bank Security

TKS Security

Content Optimization: Bank Security

TKS Security

What We Did:

What We Did:

TKS Security is an expert in Bank and Financial Center security and access control, but they had a problem. Potential clients could not find their world-class services by searching on the major search engines.

This was a problem that needed to be resolved, and resolved quicly — so they called us!

TKS and Clockwork already have a strong partnership, they were one of our first clients! We’ve built websites, created custom access control integrations, build custom server solutions, and built them a variety of marketing assets (even a vinyl decal that addorned a racecar at Pikes Peak)! So they knew they could trust us with this project.

security company website

Additional Features:

Additional Features:

Copywriting

For this project, we developed the page, wrote the copy, and also optimized everything using SEO best practices.

Analytics

We set up addtional SEO analytics designed specifically for benchmarking and tracking search engine rankings.

Reporting

We created and delivered custom reporting so the team at TKS could monitor the progress of their project in real-time.

The Nitty Gritty:

The Nitty Gritty:

We optimized the content for the TKS Financial Services page targeting the search terms that were most important to the client.  This optimization included copywriting, collateral development, on-site linking strategies, blog post creation, and additional SEO related tasks.  The results were overwhelmingly successful:

  • TKS won the top position on three (3) of their keywords within the 1st week
  • The optimized page positioned on the first page of Google for 15-keywords
  • Website generated bank security related leads increase by 100%
  • The TKS brand achieved the top position for all related brand terms

 

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